Surrounded by an exotic landscape where deserts meet futuristic skylines, the Korean Cultural Center in Abu Dhabi serves as a cultural bridge between the two countries. Established in 2016, it was the first of its kind in the Middle East, venturing into this uncharted, unique territory.
Ahead of its 10th anniversary next year, chief director Lee Yong-hee shared his thoughts on the center’s past and future during a recent interview with AJP.
"Next year will be particularly special for us," Lee said, illustrating how the center started its journey with a simple yet ambitious goal of introducing Korean culture to the Middle Eastern country.
Lee explained how deeply Islamic culture is rooted in the UAE, a federal monarchy made up of seven emirates, shaping everyday life through cultural norms and daily rituals including prayers, dress codes, and social customs. Respect for these values is fundamental to Emirati society.
"Since Muslims have great faith in their Islamic traditions, we always strive to respect them by integrating the religion's core values and philosophy into our projects and activities," he said.
For example, all events and programs are thoroughly planned and scheduled in consideration of daily prayers, typically performed five times a day. Even staff attire is regularly checked to ensure its appropriateness and modesty.
These meticulous arrangements are part of showing our respect. "Through these efforts, we can better understand each other and gradually build mutual trust."
Furthermore, the center explores other creative ways to introduce Korean culture there and resonate with the local community.
"The vast desert with its sweeping dunes and endless sands, holds far more meaning for Emiratis than we can imagine. This exotic landscape, which tells the story of the country's rich heritage and miraculous growth, symbolizes the pride of the Emirati people," he added.
In celebration of its upcoming 10th anniversary, the center is preparing an exciting new lineup of programs, leveraging the popularity of South Korean shows and dramas, from the 2013 period drama "Jewel in the Palace" to Netflix's hit dystopian thriller "Squid Game" in recent years.
"Many Emiratis seem to be mesmerized by South Korean dramas, as their themes often convey messages about family bonds, friendship, and community solidarity, which have common ground with traditional Emirati culture," Lee said.
Outlining the center's future vision, he said, "We're exploring various ways to engage more locals by blending traditional games, pop music, food, and more. We cannot simply rely on the achievements of the past ten years. Instead, we aim to build friendship based on mutual trust and respect that will endure for generations to come."
reporter
Im Yoon-seo
lyseo0330@ajupress.com
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