COMEUP 2025, South Korea's largest annual startup festival, opened Dec. 10 for a three-day run at COEX in Seoul, drawing hundreds of founders, investors, and corporate leaders from around the world for three days of conferences, exhibitions, and business matching sessions. The event features startups from 46 countries and more than 270 companies presenting products and technologies across deep tech, AI, climate technology, gaming, mobile services an

Colorful displays at the Netflix K-Pop Demon Hunters pop-up store in Seoul’s Seongdong District on December 10, 2025. AJP Yoo Na-hyun