SEOUL, September 15 (AJP) - South Korea’s top cosmetics companies are accelerating restructuring efforts, selling assets and seeking new growth channels as they confront intensifying competition from a rising wave of independent K-beauty labels.
Industry officials said Monday Aekyung Industrial, best known for its dual portfolio of cosmetics and household goods, is preparing for a transfer of ownership to Taekwang Group. Cosmetics account for 40 percent of its revenue and generated 29.1 billion won ($21 million) in operating profit last year, outpacing the household goods unit.
In July, Taekwang amended its articles of incorporation to include cosmetics manufacturing and sales, signaling a push to expand in beauty. Analysts expect the new ownership to reduce Aekyung’s heavy reliance on China, which makes up 70 percent of its export revenue, and to diversify into new markets.
LG Household & Health Care, another pillar of South Korea’s beauty sector, is exploring the sale of its beverage arm, which reported 1.82 trillion won ($1.4 billion) in revenue last year. The company has tapped Samjong KPMG as its lead restructuring adviser.
The beverage unit’s profitability has slipped in recent years, prompting LG to double down on its core beauty business. The company has also moved into beauty devices, acquiring LG Electronics’ Pra.L brand in June and partnering with the biotech firm Mimetics to develop needle-free delivery technology for home use. New products using the system are expected early next year.
Amorepacific, South Korea’s largest cosmetics maker, is concentrating on overseas growth. The company aims to raise the share of global revenue to 70 percent by 2035, up from about half today.
The firm's 2023 acquisition of the skincare brand CosRX strengthened its foothold overseas, and its “Pentagon 5” strategy lays out expansion across five regions: Korea, North America, Europe, India and the Middle East, China, and the broader Asia-Pacific.
reporter
Candice Kim
candicekim1121@ajupress.com
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