Renault Korea Joins Busan Local-Purchasing Event as City Pledges to Buy 10 Vehicles

by Han Jiyeon Posted : February 11, 2026, 10:00Updated : February 11, 2026, 10:00
Busan Mayor Park Heong-joon, left, and Kim Gwang-guk, head of Renault Korea’s Southeast regional office, pose for a photo at a Busan city-hosted event promoting priority purchases of local products at BEXCO on Feb. 10.
Busan Mayor Park Heong-joon, left, and Kim Gwang-guk, head of Renault Korea’s Southeast regional office, pose for a photo at a Busan city-hosted event promoting priority purchases of local products at BEXCO on Feb. 10. [Photo provided by Renault Korea]

Renault Korea said it attended Busan’s “local products priority purchasing” event at BEXCO on Feb. 10 as a recognized outstanding company in the Busan region.

The event was held as part of a business agreement in which Busan and about 140 organizations — including government and public agencies and economic groups — are working to expand purchases of locally made products. Busan said it aims to generate about 2 trillion won in added value through the effort.
 
At the event, Busan formalized its intent to strengthen cooperation with local manufacturers by signing a letter of intent to purchase 10 Renault Korea vehicles.

Renault Korea displayed the mid-size SUV Grand Koleos, produced at its Busan plant, highlighting its local production base and commitment to shared growth.
 
Renault Korea has been regarded as a key manufacturer in Busan and has contributed to the local economy, the company said.

In January last year, it updated production facilities at the Busan plant to build a future-vehicle production hub. At the “Global Corporate Investment Partnership” event during the APEC CEO Summit Korea 2025 in October, it pledged additional equipment investment to produce electric vehicles at the Busan plant. In December, it met with Busan officials and said it would strengthen cooperation with local parts suppliers.
 
The company also said it is supporting training for future-vehicle talent in Busan by expanding industry-academia cooperation with major local universities, including Pusan National University and Dong-A University.

It has also signed public-private-academic agreements with Busan, local universities and research institutes to help build a future-vehicle industry ecosystem and support regional cooperation and hiring, it said.
 

 



* This article has been translated by AI.