Toss, Naver Pay Roll Out Lunar New Year Deals on Gifts, Holiday Food and Travel

by Galim Kwon Posted : February 14, 2026, 18:03Updated : February 14, 2026, 18:03
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[Photo= Toss]
Fintech platforms are rolling out Lunar New Year promotions, from holiday gifts and traditional foods to overseas travel perks.

According to the financial industry on the 14th, Toss is running Lunar New Year gift and food promotions on its commerce platform, Toss Shopping, through the 15th.

The Lunar New Year gift promotion includes about 200 items, with discounts of up to 87% off regular prices. Products priced at 50,000 won or less make up about 68% of the lineup. Featured items include “Seogwipo direct-shipped, sweetness-graded Jeju tangerines,” “Pungnyeonbogam 6-year Korean red ginseng extract All Day Good Time,” “Rucipello toothpaste and mouthwash gift set (six items),” and “Merchant collagen eye cream for wrinkle care and brightening.”

The Lunar New Year food promotion covers about 100 items, offering discounts of up to 77%. Items priced at 20,000 won or less account for 67% of the selection. Toss said it is focusing on easy-to-prepare options for holiday tables and family meals, including tteokguk ingredients and seasonal foods.

The lineup ranges from rice cakes for tteokguk, beef-bone broth, dumpling tteokguk meal kits, and ready-to-eat soups and stews to holiday ingredients such as seasoned greens, pancake ingredients, japchae, Korean beef and other meats, and seafood. Traditional snacks such as songpyeon, injeolmi, chapssaltteok and yakgwa are also included. Featured items include “Midji Meat LA galbi,” “Susan Eats frozen pollock fillets,” and “Korean bracken that requires no trimming.”

Naver Pay has also prepared promotions for users traveling overseas during the Lunar New Year holiday period.

Its “Overseas Travel 10% Payback” promotion, which returns 10% of spending made via Npay Overseas QR and the Npay Money Card as points, runs through June.

For users whose mobile carrier is KT, those who apply for the event and then sign up for a roaming plan and make at least 20,000 won in overseas QR payments will receive a 10,000 won roaming fee discount and 10,000 points. Naver Pay also offers instant discounts for QR payments at Alipay+ and PayPay merchants, including airports, drugstores and shopping malls in mainland China and Japan.




* This article has been translated by AI.