Jensen Huang, CEO of NVIDIA, is set to explore business opportunities across South Korea's artificial intelligence (AI) ecosystem. His strategy involves diversifying alliances in the 'Physical AI' sector by meeting with major corporate leaders, as well as representatives from the gaming industry and AI and robotics startups.
According to industry sources, Huang will begin a four-day official visit to South Korea on June 5. This marks his return to the country approximately seven months after visiting Gyeongju during the Asia-Pacific Economic Cooperation (APEC) summit last October.
This visit has a different focus compared to last year. In 2025, Huang's trip centered on strengthening partnerships with Samsung Electronics and SK to ensure the supply chain for high-bandwidth memory (HBM). He also collaborated with Hyundai Motor Company to secure graphics processing units (GPUs) essential for next-generation autonomous driving, emphasizing hardware partnerships.
This year, the focus shifts to identifying new partners for Physical AI in the South Korean market and expanding the AI infrastructure ecosystem. Discussions with Koo Kwang-mo, chairman of LG Group, are expected to center on integrating NVIDIA's AI chip solutions into home appliances, robotics, and manufacturing processes.
Collaboration in the robotics sector is also set to become more concrete. Huang and Park Jung-won, chairman of Doosan Group, will participate in a ceremonial first pitch and at-bat during a Doosan Bears baseball game on June 7. NVIDIA is currently engaged in various collaborations with Doosan's key subsidiaries, particularly aiming to launch intelligent robotic solutions next year and an industrial humanoid by 2028.
Additionally, Huang will meet with Kim Taek-jin, CEO of NCSoft, and Jang Byung-kyu, chairman of Krafton, to discuss collaborations on AI PC chipsets and capturing the next-generation gaming market with digital humans.
While NVIDIA leads the global market in AI computation within servers, it lacks competitiveness in the Physical AI sector, which interacts with real-world environments. Although NVIDIA produces advanced GPUs, it currently faces a shortage of 'real-world data' necessary for training and operating these systems.
South Korean companies, which have accumulated world-class practical data and hardware capabilities in manufacturing and robotics, are viewed as optimal partners to fill this gap for NVIDIA.
Jang Byung-tak, a professor at Seoul National University’s Department of Computer Science, stated, "Huang's visit signifies that South Korea, possessing both large-scale manufacturing infrastructure and high-quality industrial data, is the best testing ground and strategic partner for completing the Physical AI ecosystem. When NVIDIA's powerful computing capabilities combine with the precise manufacturing technologies and robotic data of South Korean companies, the true era of Physical AI will begin to unfold."
* This article has been translated by AI.
Copyright ⓒ Aju Press All rights reserved.