McDonald's Korea has relocated its headquarters from Jongno Tower to the Buyeong Taepyeong Building in Jung-gu, Seoul. The new office includes a training center for employees and research facilities for menu development, as part of its long-term growth strategy aiming for 2 trillion won in sales and 500 stores by 2030.
On October 12, McDonald's Korea held a ceremony to commemorate the headquarters move, attended by approximately 150 employees, including CEO Kim Ki-won.
The most significant change in this relocation is the expansion of facilities for talent development and new product creation. The new office features a 'Hamburger University Training Center' that can accommodate up to 130 students at once. The center will offer programs tailored to the domestic market and employee needs, in addition to the existing global training curriculum, aiming to enhance the job skills of both store and headquarters staff. The goal is to conduct over 65 training sessions annually, producing more than 1,500 graduates each year.
A new research facility for menu development will also be established. The 'McDonald's Taepyeong Building Store,' located in the basement of the building, will include a 'test kitchen' for product development and research. This space aims to strengthen menu development capabilities in line with consumer preferences and dining trends. The new store will cater to nearby office workers and tourists.
The workspace has been designed to enhance communication and collaboration among employees. Meeting and collaboration areas have nearly doubled in size, and a cafeteria reflecting the store atmosphere has been created. Additionally, wellness rooms and massage booths have been included for employee relaxation.
Throughout the new office, designs featuring the iconic 'Golden Arches' of McDonald's have been incorporated. Each floor showcases different arch designs, emphasizing brand identity while enhancing connectivity between spaces.
In conjunction with the new store opening, community support activities have also been initiated. On October 8, McDonald's Korea provided hamburgers and other items to children and staff at the Yeongrak Borinwon and Hyesimwon orphanages near the Taepyeong Building. The company has been actively engaging in charitable activities for local children, focusing on newly opened or remodeled stores.
With this headquarters relocation, McDonald's Korea aims to bolster its '2030 Vision,' targeting 2 trillion won in sales and operating 500 stores nationwide by 2030. The company plans to support business expansion by developing its workforce through educational infrastructure and enhancing menu development capabilities.
During the relocation ceremony, CEO Kim Ki-won stated, "The move is more than just a change of space; it marks the beginning of a new leap forward in a new environment."
A representative from McDonald's Korea remarked, "This headquarters relocation signifies a strengthened foundation for ongoing growth through education and menu development. We will continue to support our members in communicating and growing more actively in this new space, striving to realize our long-term vision for 2030."
* This article has been translated by AI.
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