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Consumer Prices Fall to 2% in July Amid Rising Costs for Oil and Services Consumer prices in South Korea have dropped to a 2% increase for the first time in three months, thanks to stable international oil prices. However, the burden of living costs remains high. Prices for petroleum products continue to rise at double-digit rates, and the cost of electronic devices has surged due to increased semiconductor prices.According to the National Data Agency's report on consumer price trends for July 2026, the consumer price index reached 119.77 (2020=100), marking a 2.8% increase compared to the same month last year. This is the first time the inflation rate has returned to the 2% range in three months. Earlier this year, consumer prices maintained a 2% increase from January to April, before rising to over 3% in May and June.By category, goods prices rose by 3.0% year-on-year, while service prices increased by 2.6%. The government has noted that oil prices have stabilized, yet they still show significant increases. Diesel prices surged by 21.5%, gasoline by 12.6%, and kerosene by 20.5%.The rise in electronic device prices is also notable. Computers increased by 25.1%, and portable multimedia devices rose by 22.5%, contributing to the overall consumer price increase. Additionally, the price of electric vehicles rose by 6.2% compared to last year.Lee Doo-won, an economic statistics officer at the National Data Agency, stated, "The price increase in portable multimedia devices is due to rising semiconductor prices. The increase in electric vehicle prices is attributed to new product launches, renewals of existing products, and the impact of the restoration of the individual consumption tax, resulting in a 6.2% rise compared to the same month last year."Service prices rose by 2.6%. Public services increased by 1.4%, housing costs by 1.1%, and personal services by 3.5%. The rise in prices is attributed to the vacation season, with costs for overseas group travel increasing by 20.0%.Electricity, gas, and water prices saw a modest increase of 0.4% compared to the same month last year, which is attributed to the application of progressive rates during the summer.Food prices also contributed to the overall inflation. Prices for domestically sourced beef rose by 5.7%, imported beef by 8.7%, pork by 1.8%, and mackerel by 7.0%. Other notable increases included rice at 7.9%, eggs at 7.5%, and green onions at 18.3%.The fresh food index increased by 2.5% year-on-year. Fresh fish prices rose by 4.4%, while fresh vegetables and fruits fell by 4.3% and 4.7%, respectively. The living cost index increased by 2.5% compared to July last year, with food prices rising by 1.6% and non-food items by 3.2%. The living cost index, including rent, rose by 2.3%.The core inflation index, excluding agricultural and petroleum products, increased by 2.5% year-on-year, while the OECD's index, excluding food and energy, rose by 2.6%.While consumer prices have returned to the 2% range, there are forecasts that the increase may rise again in August. Analysts suggest that uncertainties in international relations due to the Middle East conflict and the base effect from last year's SK Telecom data breach, which led to reduced communication costs, could drive prices higher.Lee noted, "With the Middle East conflict unresolved and recent fluctuations in international oil prices, we need to monitor the potential for price increases in processed foods due to rising oil prices in the second half of the year. Uncertainties related to exchange rates and international raw material prices remain, indicating that there may be temporary upward pressures on prices in August."* This article has been translated by AI. 2026-08-04 09:12:00 -
Toss Place Expands Local Currency Payment Services to Boost Regional Economies Toss Place, a subsidiary of Viva Republica (Toss) that provides payment terminal and POS solutions, is expanding its local currency payment services.On August 4, Toss Place announced it has signed a strategic memorandum of understanding (MOU) with Bizplay to enhance local currency payment services and corporate expense management. Bizplay is a company that offers local currency operation solutions in cities such as Seoul, Iksan, and Jeju.The two companies plan to combine Bizplay's experience in local currency operations and corporate expense management capabilities with Toss Place's offline payment infrastructure to expand their collaboration in the public and corporate (B2B) markets.Initially, local currency payments operated by Bizplay will be supported on Toss Place's payment terminal, 'Toss Front.' The partnership model applied in Seoul Pay will be expanded to Iksan and Jeju, allowing more local small businesses to accept local currency payments without needing to establish separate systems.Services targeting businesses will also be strengthened. An integrated service will be developed to streamline expense execution and settlement by linking Bizplay's corporate expense management service with Toss Place's offline payment infrastructure.The scope of collaboration will also expand through joint marketing, new customer acquisition, and the development of new businesses based on payment and platform services. The goal is to enhance the convenience of using local currency and improve the payment environment for small businesses, contributing to the revitalization of the local economy.Kim Jeong-yeol, Vice President of Toss Place, stated, "The more important a payment method is for the local economy, like local currency, the easier and more secure it should be to use in stores. By combining Toss Place's payment infrastructure with Bizplay's public and corporate service capabilities, we aim to provide new value to both small business owners and corporate clients."* This article has been translated by AI. 2026-08-04 09:12:00 -
Lotte Receives Apology from Lotte Card Following Regulatory Sanctions Lotte Group has received an official apology letter from Lotte Card, which recently faced a significant regulatory sanction from financial authorities for a partial business suspension. Although Lotte Card was sold to a private equity fund several years ago, it still shares the 'Lotte' name, prompting this action to prevent potential damage to the group's overall credibility and customer confusion. On August 3, Lotte announced that it had received the apology letter from the CEO of Lotte Card. This follows the Financial Services Commission's decision on July 31 to impose a 1.5-month partial business suspension on Lotte Card. In the letter, Lotte Card expressed, "We apologize for the inconvenience caused to customers of Lotte Holdings and its affiliates due to this action, and we will focus on ensuring that customers using Lotte affiliates experience minimal disruption during the suspension period." Currently, Lotte Card is not part of the Lotte Group. To comply with the principle of separation between financial and industrial capital after the establishment of its holding company in 2017, Lotte sold its stake in Lotte Card to MBK Partners in 2019, fully separating the two entities. Since then, Lotte Card has been operating under an independent management system led by MBK Partners. On July 31, the Financial Services Commission decided to suspend Lotte Card's operations from August 1 to September 15 and impose a fine of 5 billion won due to a security breach last year that exposed the credit information of 2.97 million customers. The regulatory body found violations of security obligations, including failure to implement security patches during online payment system operations, non-encryption of resident registration numbers and passwords, and lack of antivirus software installation. Following the cyber incident at Lotte Card last year, Lotte protested against the damage to brand value and customer trust, urging Lotte Card to take swift action to minimize customer harm. Lotte Card subsequently issued an apology letter and promised to implement customer protection measures immediately. A Lotte official stated, "Even after the sale of Lotte Card's stake, many customers still mistakenly believe it is part of the Lotte Group due to the continued use of the Lotte brand. We plan to cooperate with Lotte Card to ensure that customers using affiliate stores can access services without inconvenience." * This article has been translated by AI. 2026-08-04 09:08:10 -
K-Content Exports Reach 86 Billion Won in ASEAN Market The Ministry of Culture, Sports and Tourism and the Korea Creative Content Agency announced on August 4 that the '2026 Korea-ASEAN K-Content Business Week,' held from July 28 to 30 in Jakarta, Indonesia, was a success.Thirty-two domestic content companies participated, conducting export consultations with 97 major buyers from four ASEAN countries—Indonesia, Singapore, the Philippines, and Malaysia—as well as Australia. A total of 706 consultations were held, resulting in $60 million in potential deals (approximately 86 billion won) and 19 memorandums of understanding (MOUs) signed.During the event, Irene Umar, Deputy Minister of the Indonesian Ministry of Creative Economy, participated in a content intellectual property (IP) business forum. A panel discussion with local OTT platforms, brands, and licensing companies addressed strategies for entering the local market and expanding private sector collaboration.The Korea Creative Content Agency aims to continue supporting domestic content companies in solidifying various collaboration opportunities, including export consultations, licensing, co-production, and investment with major buyers in ASEAN and Australia.* This article has been translated by AI. 2026-08-04 09:08:10 -
Hyundai Ioniq 9 Outperforms Volvo EX90 in German Auto Comparison Hyundai's flagship electric SUV, the Ioniq 9, has proven its competitiveness by surpassing the Volvo EX90 in a comparison evaluation by a leading German automotive magazine. It received high marks for space utilization, driving performance, and convenience features, establishing its presence in the European premium electric SUV market.On August 4, Hyundai announced that the Ioniq 9 received an excellent rating in a recent comparison of electric luxury SUVs conducted by the German magazine Auto Motor und Sport, outperforming the Volvo EX90 Twin Motor AWD.Auto Motor und Sport is one of Germany's most respected automotive publications, trusted by European consumers. The evaluation assessed seven categories, including body structure, safety, convenience, powertrain, driving performance, eco-friendliness, and cost-effectiveness.The Ioniq 9 scored a total of 572 points, 17 points ahead of the Volvo EX90, which received 555 points. It particularly excelled in the body structure and powertrain categories.The magazine described the Ioniq 9 as a “multi-purpose luxury SUV that offers ample space for six passengers.” It highlighted features such as electronically folding third-row seats, a maximum cargo capacity of 2,494 liters, and powered second-row leg rests, praising its space utilization.The vehicle's handling also received positive feedback. Its intuitive interface using physical buttons and switches, logically organized infotainment system, support for wireless Android Auto and Apple CarPlay, and regenerative braking control via steering wheel paddles were all noted as strengths.In the powertrain category, the Ioniq 9 was commended for its ability to accelerate from 0 to 100 km/h in just five seconds while providing a smooth driving experience. Additional features such as a UV-C sterilizing storage compartment, active road noise control, a Bose premium sound system, and connectivity functions including charging route guidance also received favorable reviews.Previously, the Ioniq 9 achieved a five-star rating from the European New Car Assessment Programme (Euro NCAP) and the highest safety rating of 'Top Safety Pick Plus' (TSP+) from the Insurance Institute for Highway Safety (IIHS), further validating its safety credentials.A Hyundai representative expressed satisfaction with the Ioniq 9's recognition for its superior technology and product quality in a prestigious German magazine comparison, stating, “We will continue to strive to deliver a world-class electrification experience to our customers.”Meanwhile, the Hyundai Ioniq 9 saw domestic deliveries of 7,329 units in the first half of this year, more than doubling the 3,608 units sold during the same period last year. With its spacious interior and stable driving performance, it is expanding its market share in the large electric SUV segment.* This article has been translated by AI. 2026-08-04 09:08:00 -
Fraud Schemes Share Common Blueprint Despite Different Facades Every time I examine the situation, I feel an unsettling sense of déjà vu. From jeonse fraud to advertising scams targeting small business owners, and even businesses built on mountains of debt using tenants' deposits, the variety of criminal activities is vast. However, the names of the perpetrators and the amounts lost by victims may differ, but the underlying blueprint remains the same.The first step for fraudsters is to 'borrow a name.' A shell company with a capital of 10 million won attracts tenants by using the name of a legal entity overseen by the Ministry of Land, Infrastructure and Transport, and then uses the 10 billion won in collected deposits as collateral for larger debts before declaring bankruptcy. In advertising scams, the first words on the phone often claim, "We are an official partner of Naver," while false listings hide behind the names of real estate applications to lure people to the scene. By leveraging the names of reputable entities, they easily dismantle the public's wariness.Next comes the selection of targets. The list of victims from the jeonse fraud I investigated included several foreign tenants, while the targets of advertising scams were often novice entrepreneurs who had just registered their businesses. A young professional in their twenties was misled by false listings on a real estate app and ended up moving from one jjimjilbang to another for a week. All of these individuals were people who lacked the power to assert their rights. They were either unfamiliar with legal procedures, unable to afford immediate litigation, or resigned to the belief that reporting would change nothing. The fraudsters' calculation that victims would find it difficult to report or file complaints was chillingly accurate.The final step is straightforward: disappearance and disaster. Like a Ponzi scheme, they use the money from new victims to fill previous gaps or continue accumulating debt until they reach their limit, at which point they close up shop and vanish. Once a shell company with a capital of 10 million won shuts down, even if victims want to pursue forced execution, there are no remaining assets. Even if they win a civil lawsuit and hold a favorable judgment, the outcome for victims is always the same: "There is no hope for recovery as the other party lacks the ability to repay," a disheartening reality.The problem is that the judicial penalties that should operate at the end of this mechanism are calculated as 'profitable business' for the fraudsters. Even if they receive a prison sentence, the hidden money remains intact. If they can obtain money they would never be able to touch in a lifetime by spending a few years in prison, serving time becomes merely a cost for capital acquisition, not a punishment.In a situation where penalties have lost their deterrent effect, the next steps for these individuals are predictable: they simply change their signs. A brokerage office that has accumulated complaints due to false listings will apply for a provisional injunction when faced with a business suspension order, transfer existing staff to a new business entity, change the name, and immediately continue operations at the same location. Advertising agencies that impersonate portal sites also change their names and resume operations after closing down when the shadow of law enforcement or administrative authorities looms. In the absence of laws and systems to prevent this, the fraudulent activities that merely swap out names are easily repeated.The words of the victims I met in the field were always similar. "I believed them because they had an association mark," and "I was drawn in by the promise of zero advertising costs," followed by a shared sense of despair. No matter how much they lament, the helplessness of not being able to reclaim their stolen lives and money remains. Fraud is not merely a misfortune that befalls individuals; it is a structural crime designed to exploit the vulnerabilities of the weak by borrowing the credibility of established entities.Even if the signs change, the blueprint of fraud does not. And as long as we cannot break this vicious cycle, the next victim is likely receiving a call somewhere at this very moment. 2026-08-04 09:08:00 -
Government Proposes Tax Reforms Targeting High-Value Properties and Multiple Homeowners The government has announced a tax reform plan aimed at reducing the tax burden for homeowners with one residence for living purposes while increasing taxes on high-value properties and multiple homeowners. This has drawn attention to the real estate holdings of key economic officials who spearheaded the initiative.According to the '2026 Tax Reform Plan' released by the government, the basic deduction for the comprehensive real estate tax for homeowners with one residence will be raised from 1.2 billion won to 1.4 billion won. Homeowners with properties valued at around 2 billion won are expected to see a reduction or exemption in their tax burden. Conversely, the government plans to gradually increase the comprehensive real estate tax and capital gains tax for high-value properties and multiple homeowners.Deputy Prime Minister and Minister of Economy Koo Yun-cheol stated during the announcement, "We will establish a housing market centered on living, under the principle that a house is not just a purchase but a place to live."Following this announcement, the real estate holdings of economic policy leaders, including Koo, have come under scrutiny.Publicly available asset data reveals that Koo Yun-cheol, Financial Services Commission Chairman Lee Oe-kyung, and Presidential Office Policy Chief Kim Yong-beom all own properties that have significantly appreciated in value due to past reconstruction projects. As of August 4, 2026, there have been no reports of these properties being sold or ownership changing.Koo Yun-cheol holds a property in the Daechi The First I-Park in Gangnam, Seoul, under his spouse's name. This property was acquired at auction for approximately 891 million won in 2013 before reconstruction, transforming from a 56.6 square meter unit in the Gaepo Jugong 1 Complex. According to public records, it was rented out until the reconstruction and is currently valued at around 5 billion won.Previously, Koo owned up to four properties but sold three in compliance with recommendations for high-ranking officials to dispose of multiple homes during the Moon Jae-in administration. He currently retains the Gangnam apartment.Lee Oe-kyung also purchased a unit in the same complex around the same time. He acquired a 58.08 square meter unit in Gaepo Jugong 1 Complex for 850 million won in 2013, just before being dispatched to the UN in Geneva. He has never lived in the apartment since its purchase, as it was demolished in 2018. His actual residences are in Daechi-dong, Dogok-dong, or a rented apartment in Suji, Yongin. The apartment has since been reconstructed into the Daechi The First I-Park, with current market values ranging from 4.7 billion to 5 billion won.Kim Yong-beom co-owns a property in Seocho Raemian, Seocho District, with his spouse. He acquired membership rights during the reconstruction process, leading to his current ownership. After completion, he reportedly did not reside there due to work with international organizations and has rented it out. The current market value of this apartment is estimated at around 3 billion won.Historically, apartment prices in Seoul have fluctuated significantly with each administration. According to data from the Citizens' Coalition for Economic Justice and EBS, the average price of apartments in Seoul rose from about 300 million won to 530 million won during the Roh Moo-hyun administration, an increase of approximately 80%. Under the Lee Myung-bak administration, prices fell by about 10%. The Park Geun-hye administration saw a rise of about 21%, while the Moon Jae-in administration experienced a dramatic increase from 580 million won to 1.26 billion won, a surge of about 119%. The Yoon Suk-yeol administration recorded only a 1% increase, while the Lee Jae-myung administration saw a rise of about 23% within its first year.For instance, the Hyundai Apartment in Apgujeong, Gangnam, saw its price soar from around 1.5 billion won in 2017 during the Moon Jae-in administration to approximately 7.5 billion won in 2022, marking a staggering increase of 6 billion won, or 400%. 2026-08-04 09:04:20 -
LG Uplus Acquires MDR Company Pagonetworks to Strengthen Corporate Security Business LG Uplus announced on August 4 that it has acquired the domestic managed detection and response (MDR) company Pagonetworks. This acquisition aims to enhance the company's overall security framework and strengthen its competitiveness in the corporate security sector.MDR services monitor a company's security environment 24/7, detecting, analyzing, and responding to threats. Unlike traditional security solutions that focus primarily on threat detection, MDR features specialized personnel who analyze and respond to actual security events. This allows companies to reduce the burden of hiring security staff while establishing a higher level of security.According to LG Uplus, Pagonetworks is recognized as a leader in the MDR sector within the domestic cybersecurity market. The company operates various detection rules and response processes based on its self-developed security operation platform, DeepACT. It provides MDR services to clients across various industries, including finance, IT, and manufacturing. As of last year, Pagonetworks had approximately 27 employees.With the capabilities gained from this acquisition, LG Uplus plans to build an integrated security system that encompasses authentication, network, monitoring, and threat response. This will also facilitate the expansion of its security business targeting corporate clients. However, the company did not disclose the investment scale or shareholding details related to the acquisition. A representative from LG Uplus stated, "It is difficult to disclose the investment scale and shareholding due to confidentiality agreements between the two companies."This strategy is significant as it marks LG Uplus's first merger and acquisition (M&A) aimed at solidifying its security growth strategy. Previously, CEO Hong Beom-sik emphasized the importance of security, quality, and safety as the three core principles of the company, highlighting the need for growth based on customer trust.Kwon Yong-hyun, Vice President of LG Uplus's Enterprise Division, remarked, "This acquisition is a decision to provide more comprehensive security services to corporate clients while elevating LG Uplus's security response capabilities. We will continue to invest in security and enhance our capabilities to establish ourselves as a trusted security partner for our customers."Meanwhile, the domestic security market is rapidly expanding. The South Korean cybersecurity market is projected to grow from $2.89 billion (approximately 4.16 trillion won) in 2025 to $9.89 billion (approximately 14.26 trillion won) by 2034, with an average annual growth rate of 14.7%.* This article has been translated by AI. 2026-08-04 09:00:20 -
Amazon Joins $3 Trillion Market Cap Club, Fifth Company to Achieve Milestone Amazon.com has become the fifth company to join the "$3 trillion club" after surpassing a market capitalization of $3 trillion (approximately 4,290 trillion won) for the first time.On August 3, according to the U.S. market capitalization tracking site CompaniesMarketCap.com, Amazon's market cap reached $3.055 trillion.Amazon's stock closed at $284.00 on the New York Stock Exchange, up 4.58% from the previous trading day. The stock has risen over 23% this year.The surge in Amazon's stock price was driven by strong growth in its core revenue source, Amazon Web Services (AWS), fueled by the ongoing artificial intelligence (AI) boom.Amazon reported second-quarter revenue of $206.1 billion, a 19.6% increase from the same period last year. Earnings per share (EPS) also exceeded market expectations by 216.0%. Following the strong earnings report, Amazon's stock has continued to rise sharply.Notably, AWS recorded its highest growth rate in over four years, and Amazon raised its annual capital expenditure (CAPEX) forecast, leading to the largest stock price increase since May 5.Mark Hackett, chief market strategist at Nationwide, told Reuters, "The biggest concern ahead of the earnings report was whether hyperscalers would cut back on AI investments. However, there was no sign of that from Amazon or Microsoft, which eased market fears overall."On the same day, shares of other hyperscalers also rose, with Microsoft up 4.9%, Meta Platforms up 6.0%, Alphabet up 4.4%, and Oracle up 9.2%.* This article has been translated by AI. 2026-08-04 08:56:00 -
Korean Air's Business Class Wine Ranked Best in the World Korean Air has been recognized for its in-flight wine offerings by a U.S. premium travel magazine. On August 1, Korean Air announced that it won five awards at the "Wines on the Wing 2026" competition hosted by Global Traveler. Wines on the Wing annually selects the best wine lists from the premium classes of major airlines worldwide. This year, in-flight wines were evaluated through blind tastings by international experts, with a total of 20 categories being recognized as of February. Korean Air secured first place in the Best Business Class Wine List category, demonstrating the competitiveness of its Prestige Class wines. The airline received high marks for its well-balanced selection of wines from various countries and styles, optimized for the in-flight environment and meals. Additionally, the wine list served in First Class ranked second in the Best First Class Wine List category. The white wine served in Prestige Class also placed second in the Best Business Class White Wine category. Francis X. Gallagher, publisher and CEO of Global Traveler, stated, "Korean Air has proven its outstanding wine competitiveness in the skies by ranking first in the Best Business Class Wine List category. This award signifies the airline's continuous efforts to provide the best in-flight wines." Meanwhile, Korean Air received 13 awards related to in-flight service at three global ceremonies held during the world's largest in-flight service expo in April. Since June, the airline has been enhancing its premium services by expanding pre-order options for First Class in-flight meals on long-haul international routes.* This article has been translated by AI. 2026-08-04 08:56:00


