SEOUL, November 24 (AJP) - Samsung Fire & Marine Insurance has introduced new English and Chinese-language services to help foreign customers file insurance claims, the company said on Monday.
The services are now available on the insurer’s mobile app and website. The company said an internal analysis showed that 58.3 percent of its foreign customers used the claims function most frequently, followed by premium payments at 14 percent and certificate issuance at 9.5 percent.
Chinese speakers accounted for 68.6 percent of foreign users, while English speakers made up 8.4 percent. Samsung Fire & Marine said it conducted usability tests with both groups to improve the interface and streamline procedures ahead of the launch.
“Foreign customers can now access insurance services more accurately and conveniently,” the company said in a press release. “We plan to gradually expand language options and service coverage to strengthen our digital offerings for global clients.”
* This article, published by Aju Business Daily, was translated by AI and edited by AJP.
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