YG Plus to open BLACKPINK 'Deadline' pop-up in Seoul

by Joonha Yoo Posted : February 24, 2026, 15:49Updated : February 24, 2026, 15:49
This photo provided by YG Entertainment show BLACKPINKs poster for their upcoming album DEADLINE
This photo provided by YG Entertainment show BLACKPINK's poster for their upcoming album 'DEADLINE"
 
SEOUL, February 24 (AJP) - YG Plus announced that it will operate pop-up stores themed around BLACKPINK’s upcoming release “Deadline” from Feb. 28 to March 8 at Musinsa Store Myeongdong and Musinsa Standard Seongsu.

The pop-up will unveil a range of official merchandises commemorating the new album. 

Items include apparel and lifestyle products reflecting the album’s concept, as well as limited-edition exclusive goods will be available at the pop-up.
 
Members of BLACKPINK pose for photos at the pink carpet event for “BORN PINK IN CINEMAS” held at Times Square in Yeongdeungpo. From left: Rosé, Jennie, Jisoo and Lisa. [Photo by Yoo Dae-gil dbeorlf123@ajunews.com
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Members of BLACKPINK pose for photos at the pink carpet event for “BORN PINK IN CINEMAS” held at Times Square in Yeongdeungpo. From left: Rosé, Jennie, Jisoo and Lisa. [Photo by Yoo Dae-gil dbeorlf123@ajunews.com ]

Following the kick off in Seoul, the “Deadline” pop-up is scheduled to expand sequentially to major global cities, including Hong Kong and Macau.
 
YG Plus said “It is a pop-up designed to allow fans to experience BLACKPINK’s global influence in an offline space." adding "It will provide a special opportunity for fans around the world to directly experience the message and mood of ‘Deadline.’”

The four-member K-pop heavyweight girl group BLACKPINK — Rosé, Jisoo, Jennie and Lisa — recently surpassed 100 million subscribers on its official YouTube channel, becoming the first artist in YouTube history to reach the milestone with an official artist channel.