Kakao Bank's investment service is experiencing rapid growth.
As of July 26, Kakao Bank reported that the cumulative number of users for its 'Investment Tab' has reached 5.43 million, just three months after its launch in April.
The Investment Tab allows users to manage their investment assets in one place and explore products tailored to their investment preferences. It consists of an 'Investment Home' for checking the status of held investment products and a 'Discovery Home' that provides various products and investment information.
With the increased use of the Investment Tab, sales of investment products have also surged. As of the first half of this year, Kakao Bank's total fund sales balance exceeded 1.8 trillion won. The product lineup, which started with six funds, has now expanded to 80.
Kakao Bank is broadening its investment options beyond funds to include financial products from securities firms, such as bonds, issued notes, repos, ISAs, and IRPs.
The flagship product, the 'Target Conversion Fund,' has surpassed 100 billion won in cumulative sales since its launch in November last year. More than 90% of subscribers have opted for the 'Automatic Withdrawal Service' to reduce the burden of realizing profits, and seven out of the eleven products released so far have achieved their target returns ahead of schedule.
A Kakao Bank representative stated, "Customers who previously found investing difficult and complex are now able to check their investment status on the Kakao Bank app and naturally discover new investment opportunities that suit them. We will continue to introduce various products and services to make investment experiences easier and more convenient for our customers."
* This article has been translated by AI.
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