Apple has launched a device leasing program in the United States, allowing customers to rent iPhones, iPads, Macs, and Apple Watches for a monthly fee.
On July 28, Apple announced the introduction of the 'Apple Upgrade' program in partnership with payment provider Klarna.
Customers can lease iPhones and Apple Watches for 12 or 24 months, while iPads and Macs can be rented for 24 or 36 months.
Monthly rental fees start at $11.99 for Apple Watches and iPads, $17.99 for iPhones, and $24.99 for Macs. The iPhone 17 Pro starts at $31.99, the iPad Pro at $24.99, and the MacBook Pro at $38.99. Rental prices vary based on device specifications and contract duration.
At the end of the contract, customers can return the device and upgrade to the latest model, or they can choose to end the program. There is also an option to purchase the device for an additional fee.
Enrollment requires a soft credit check through Klarna, which does not impact credit scores. AppleCare is not included in the rental fee, and additional charges may apply for device damage or early contract termination.
The Apple Upgrade program expands the existing installment and exchange options, which previously focused on iPhones, to include iPads, Macs, and Apple Watches.
This initiative is seen as a way to reduce consumer purchasing burdens amid rising prices for components like memory, while maintaining demand for device upgrades.
Last month, Apple raised prices for key products, including MacBooks and iPads, by $100 to $300, citing increased costs for memory and storage. While iPhone prices remained stable, there are expectations that prices may rise with the launch of new products in September.
* This article has been translated by AI.
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