Seoul Land in Gwacheon will pilot a night experience called 'DEAD PARADE' from August 28 to 30, utilizing the amusement park after its closure.
According to Seoul Land on August 7, this program is an immersive chase experience set in the park after regular operations have ended.
Participants will take on the role of agents from a secret organization called the 'HSP Foundation,' moving throughout the park to complete missions and survive within a limited time frame by collaborating with their team members.
'Dead Parade' is a pilot project based on Korean ghost content showcased during Seoul Land's K-Summer Horror Special this summer.
The experience expands on traditional Korean horror themes, featuring elements like grim reapers, virgin ghosts, shamans, and goblins, creating a unique narrative.
The program will take place in the actual closed areas of Seoul Land, where participants will move in teams to complete various missions, utilizing the entire amusement park as the stage, unlike traditional haunted houses.
Black Haven, a company specializing in immersive experiences, is involved in the production, combining the narrative, story, spatial design, and missions into an interactive program.
'Dead Parade' will run daily at 11 p.m. from August 28 to 30, with a maximum of 30 participants per session.
The experience lasts approximately 80 minutes, with a participation fee of 33,000 won. Ticket sales will begin on August 14 at noon through Ticket Link.
Audience members have expressed excitement about the event.
“I’m curious about this unique experience in a closed amusement park,” said one attendee. “It’s not just about seeing ghosts; the immersive mission aspect seems engaging.” Another added, “The use of Korean ghost themes sets it apart from other horror experiences. I want to participate with friends in this survival-themed event.”
Meanwhile, a Seoul Land official stated, “Based on the results of this pilot operation, we plan to analyze participant feedback and the content's completeness, aiming to develop it into an expanded K-horror experience in the future.”
* This article has been translated by AI.
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