Free AI Services for All: SKT, KT, and Kakao Launch Competing Offerings

by Na Seon Hye Posted : September 4, 2026, 10:04Updated : September 4, 2026, 10:04

The 'Everyone's AI' initiative, which aims to provide free artificial intelligence (AI) services to all citizens, is officially underway. Three consortia, led by SK Telecom (SKT), KT, and Kakao, unveiled their strategies for public AI services that leverage their respective strengths.


On September 4, the Ministry of Science and ICT (MSIT) held an agreement ceremony for the 'Everyone's AI' project at the Korea Press Center in Seoul. The event was attended by Deputy Prime Minister and MSIT Minister Baek Kyung-hoon, SKT CEO Jeong Jae-hun, KT CEO Park Yoon-young, Kakao CEO Jeong Sin-a, and Upstage CEO Kim Seong-hoon, among other representatives from the consortia.


In his opening remarks, Deputy Prime Minister Baek emphasized that the ultimate goal of the Everyone's AI project is to integrate new domestic AI services into the daily lives of citizens. He highlighted the importance of accessibility and the tangible benefits these services will provide to users.


Prior to the ceremony, the MSIT proposed measures to ensure that all citizens can easily and conveniently access the services, including the integration of public AI agents, privacy protection, security measures, and public-private partnership strategies to secure users.


Following this, the three consortia presented their service development plans, which included a prototype video demonstration of the Everyone's AI service.


The Kakao consortium plans to actively utilize the Kakao platform. They will offer a general-purpose chatbot based on Kakao's Kanana and LG's Exaone domestic AI models, along with public and specialized AI agents. Their vision is to create a comprehensive 'Everyone's AI' platform that facilitates everything from information searches to applications, reservations, and payments through a single conversation.


They also plan to gradually expand access to personalized AI agents and an open agent marketplace to enhance AI accessibility for citizens.


The KT consortium will focus on search capabilities. They introduced a real-time search-based general-purpose AI agent and specialized AI services across ten sectors, including public services, education, finance, and shopping, to help citizens experience the benefits of AI in their daily lives.


Additionally, they aim to develop a platform that consolidates domestic AI ecosystem capabilities by integrating domestic AI models with graphics processing units (GPUs) and neural processing units (NPUs).


The SKT consortium announced plans to provide functional AI services that go beyond simple question-and-answer interactions, handling processes such as authentication, applications, and payments. They intend to introduce phone and text-based agent features to assist users who may find mobile apps and web environments challenging.


Deputy Prime Minister Baek expressed gratitude for the specific service blueprints presented by each consortium, despite the short timeframe. He stated, "If the government and private sector work together, we can successfully integrate Everyone's AI services into the daily lives of citizens."





* This article has been translated by AI.