Genesis Unveils GMR-001 Hypercar at First Domestic Fan Festival

by Oh Jooseok Posted : September 17, 2026, 09:36Updated : September 17, 2026, 09:36

Genesis will unveil its GMR-001 hypercar, which completed the Le Mans 24 Hours race, for the first time in South Korea. The company announced it will host its first large-scale motorsports fan festival, sharing its racing experience gained on the global stage.


The 'Genesis Magma Racing Live Festival' will take place from September 24 to 27 at Starfield Hanam in Gyeonggi Province.


This event is linked to the sixth round of the FIA World Endurance Championship (WEC), the Fuji 6-Hour Race. This marks the first time Genesis is holding a large motorsports fan festival in South Korea.


During the festival, the actual #19 GMR-001 hypercar, which completed the Le Mans 24 Hours in June, will be displayed for the first time in the country. The #19 car completed 372 laps, covering approximately 5,069 kilometers, finishing in 13th place.


Genesis will also showcase the 'Magma GT3 Concept,' which expresses its commitment to participating in future GT3 endurance races. This vehicle was first revealed during the Le Mans 24 Hours race in June.


On the final day, September 27, the WEC Fuji 6-Hour Race will be broadcast live. At the Megabox Hanam Starfield, a program will be available to watch the race on a large screen with sound facilities. Tickets can be reserved through the Megabox app and website. Free viewing will also be available at the South Atrium and Genesis Studio Hanam.


Lee Si-hyeok, Executive Vice President of Genesis, stated, "This is an opportunity to share the experience and passion we have built on the global motorsports stage with domestic fans. We aim to provide a special experience where they can feel the excitement and emotion of the race in real-time and experience the brand's future vision."


Meanwhile, the WEC is the world's premier endurance racing series governed by the FIA. Genesis Magma Racing made its debut in the WEC this year with the GMR-001 hypercar and will compete in the sixth round of the season at the Fuji Speedway in Japan on September 27.





* This article has been translated by AI.