Audi Korea Surpasses 300,000 Cumulative Registrations in South Korea

by Ahn Seon Young Posted : September 21, 2026, 14:32Updated : September 21, 2026, 14:32

Audi Korea announced on September 21 that it has achieved 300,000 cumulative registrations in South Korea since its official establishment. This milestone makes it the third largest foreign car brand in the country, following Mercedes-Benz and BMW.


Audi Korea, which began operations in October 2004, reported that new registrations from January to August this year totaled 9,082, a 22.2% increase from 7,432 during the same period last year, according to the Korea Automobile Importers and Distributors Association (KAIDA).


To celebrate surpassing 300,000 sales, Audi Korea is launching a customer appreciation program called 'thAnk Q' in collaboration with its nationwide official dealer network. The campaign name combines 'A,' representing Audi's sedan lineup, and 'Q,' symbolizing its SUV lineup, within the message of 'Thank You.'


Steve Cloutier, CEO of Audi Korea, stated, "We will continue to enhance customer satisfaction and strengthen long-term trust through various customer-centric programs and differentiated brand experiences."





* This article has been translated by AI.