Park Ji-hoon sheds ‘cute’ image with darker turn in ‘The Man Who Lives With the King’ This series looks back at the works that shaped today’s top stars. “Lee Kun-hee’s Fame” highlights signature projects, scenes and lines that marked their careers. <Editor’s note> Singer-actor Park Ji-hoon, known early on for a boyish charm as a member of Wanna One, is drawing attention for a darker, more intense screen presence. He reached a new turning point with the film “The Man Who Lives With the King,” released on Feb. 4, which he used to showcase his acting range. As of the February 27, 2026

Hyundai Motor Group to Invest 9 Trillion Won in Saemangeum Robotics, AI and Hydrogen Hub Hyundai Motor Group is moving ahead with plans to build a domestic innovation hub as it seeks to become a future-technology company centered on robotics, artificial intelligence and energy solutions. The group said it signed an investment memorandum of understanding on the 27th with the government and North Jeolla Province at the Saemangeum Convention Center in Gunsan for fostering advanced robotics and hydrogen industries and developing an AI hydrogen city in the Saemangeum area. Hyundai February 27, 2026

KGM Holds Dealer Conference in Germany, Previews Musso Pickup Ahead of Europe Launch KG Mobility (KGM) said it held a large-scale dealer conference on Feb. 26 (local time) in Bruehl, a city in northern North Rhine-Westphalia (NRW), Germany’s biggest economic region. About 220 people, including local dealers and reporters, attended. KGM said the event was designed to brief dealers and the media on its brand and marketing strategy for this year, export plans, mid- to long-term product lineup direction and new models. Ahead of its planned launch in Europe, KGM gave dealers a February 27, 2026

Volkswagen Group Korea Names Michael Ant as Head of Volkswagen Brand Unit Volkswagen Group Korea said Thursday it will appoint Michael Ant as president of its Volkswagen brand unit, effective April 1. Till Scheer, president and CEO of Volkswagen Group Korea, has overseen the Volkswagen brand in addition to his broader duties since February 2024, working to strengthen core business capabilities and improve organizational efficiency, the company said. Building on that foundation, Ant will take overall responsibility for Volkswagen brand operations, maintaining co February 27, 2026

Actor Im Ju-hwan Confirms He Previously Worked at a Coupang Logistics Center Actor Im Ju-hwan has acknowledged that he previously worked at a Coupang logistics center. A representative of his agency, Basecamp Company, said on the 27th that Im "has experience working at a Coupang logistics center in the past." The comment followed online posts and social media chatter in which people claimed they had seen Im at a Coupang logistics site. One user wrote that they worked alongside him and posted, "Maybe he was bored because he didn’t have a project." Others also February 27, 2026

Hansung Motor Expands Gangneung Service Center, Doubling Annual Repair Capacity Hansung Motor said Thursday it has expanded its Gangneung service center to strengthen service capacity in the region. The company said the expansion is aimed at improving access to maintenance and shortening reservation wait times by upgrading service infrastructure. The Gangneung center increased its general maintenance work bays to six. With the expansion, the center's annual repair capacity will double to as many as 10,000 vehicles, the company said, helping it more steadily meet de February 27, 2026

Peugeot All-New 3008 Smart Hybrid wins two Korea Car of the Year design awards Peugeot said on the 27th that its All-New 3008 Smart Hybrid won the “Design of the Year” award in two separate “2026 Korea Car of the Year” evaluations run by the Korea Automobile Writers Association (AWAK) and the Korea Automobile Journalists Association (KAJA). Both groups annually assess newly launched vehicles in South Korea and select winners by category. Peugeot said the results formally recognized the model’s design strengths as well as the brand’s credibility and product competitiv February 27, 2026

POSCO Picks Eight Core Steel Products to Target Future Markets POSCO said Thursday it has selected eight core strategic products aimed at securing a lead in future steel markets and has set up a “One Team” structure to strengthen its fundamental competitiveness. In early February, the company created new project teams for stainless steel for next-generation growth markets, PosMAC for renewable energy, high-manganese steel, and an electric-arc-furnace premium steel initiative. Those join four teams launched in December — energy plate, electrical steel February 27, 2026

Asiana Airlines to Operate Mileage-Only Flights on Hong Kong, Phuket Routes Asiana Airlines said Thursday it will operate mileage-only international flights on its Incheon-Hong Kong and Incheon-Phuket routes. The carrier plans a total of 68 flights: 44 on the Incheon-Hong Kong route from April 13 to June 28, and 24 on the Incheon-Phuket route from April 7 to June 28. Depending on sales, seats may also be sold for cash, allowing customers to choose between award tickets and paid fares. Reservations open at 9 a.m. Thursday, and all remaining seats can be purchased February 27, 2026

Volvo Korea Says EX30 Orders Top 1,000 a Week After Price Cut Volvo Car Korea said Thursday that new orders for its premium all-electric SUV, the EX30, topped 1,000 within a week of the company announcing price cuts. The company said the result shows the model’s product competitiveness and its aggressive pricing strategy are gaining traction even as competition intensifies in the electric-vehicle market. As part of a strategy to lower barriers to entry for imported premium EVs and strengthen its leadership in the EV market, Volvo Car Korea previousl February 27, 2026