The signing ceremony was held at Aju Media Group’s headquarters in Jongno-gu, central Seoul.
The event was attended by Aju Media Group Chairman Kwak Young-gil, President Lim Kwu-jin, Vision Culture Chairman Byun Jun-yeon, and WAIFF Seoul Chair Ekaterina.
Under the agreement, Aju Media Group will serve as the official media partner for “WAIFF Seoul 2026,” which is scheduled to take place in March next year.
The two sides will cooperate across several areas, including production and coverage of WAIFF Seoul-related content, media support for the opening and awards ceremonies, promotion and reporting through domestic and international media channels, joint planning of programs, interviews, and on-site documentation.
WAIFF is an international, network-based film festival that explores the artistic fusion of film and artificial intelligence. It was established by Institut EuropIA in Nice, France, and has expanded into a global event hosted in France, Brazil, Japan, China, and South Korea.
The first edition of WAIFF took place in April this year in Nice, near Cannes. It received more than 1,500 film submissions from 85 countries, drawing around 200 festival officials and over 1,000 attendees.
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