Ahead of NVIDIA CEO Jensen Huang's visit to South Korea, the location for the highly anticipated "pork belly and soju meeting" has reportedly been changed.
Initially, an online media outlet confirmed that the gathering would take place at Seongsu-dong's Seokam Saeng Salt Grilled Meat restaurant.
However, on the day of the visit, reports emerged that the meeting location had shifted to a meat restaurant near Hongdae, sparking increased interest.
The reason for the change has not been officially confirmed, but it is believed that the heightened attention surrounding the event may have played a role. Following the announcement of the original venue, the restaurant's name quickly spread across online communities and social media, with some investors and fans even sharing plans to visit the site.
An industry insider noted, "Given that this event involves the CEOs of global companies and major domestic firms, security and logistical management are paramount considerations."
There are also suggestions that factors such as traffic conditions in downtown Seoul, scheduling efficiency, and adjustments to attendees' routes may have influenced the decision. However, this remains unverified.
Online reactions included comments like, "Did they move it because of the overwhelming interest?" and "The restaurant owner must have experienced a rollercoaster of emotions in just one day," as well as expressions of disappointment from those who had been speculating about the original venue.
Meanwhile, Jensen Huang is expected to discuss collaboration opportunities in artificial intelligence (AI), semiconductors, data centers, and next-generation computing with key business leaders during his visit.
* This article has been translated by AI.
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