Neowiz is taking significant steps to enhance its competitiveness in the global gaming market by establishing a new Global Business Group.
On July 9, Neowiz announced the appointment of Chris Jung, a former Chief Product Officer at Wargaming and head of NCSoft's U.S. branch, as the leader of the Global Business Group.
The company described Chris Jung as an individual with extensive experience and a deep understanding of the global market.
Jung has a background that includes founding development companies and managing global franchise operations in domestic, North American, and European markets. At Wargaming, he oversaw global franchises such as 'World of Tanks' and 'World of Warships' as the CPO. He also led NCSoft's business headquarters and U.S. operations, driving initiatives in Asia and North America.
Neowiz plans to leverage Jung's diverse global business experience and leadership to solidify its position as a global publisher.
The company aims to develop existing intellectual properties (IPs) like 'P's Lie' into long-term franchises while consistently discovering new IPs. Since its release in September 2023, 'P's Lie' has achieved global sales of 4 million copies. Neowiz interprets the success of 'P's Lie' in both domestic and international console markets as a foundation for further growth in the global gaming sector.
Additionally, Neowiz has restructured its organization into three groups: New Game Development Group, Global Business Group, and Live Game Business Group.
Jo Min-koo, head of the Olympus Division, will lead the Live Game Business Group. This group will focus on enhancing the stable live service operations of web board games like Pmang, as well as titles such as Brown Dust 2 and Cat and Sprout, while advancing a data-driven operational system and strengthening IP competitiveness.
A Neowiz representative stated, “With Chris Jung's addition, we have established a publishing organization with a broad understanding from early development to global franchising. We will actively support the discovery of new games to ensure their success in the global market and expand business opportunities through new IP development and investment.”
Meanwhile, Neowiz announced in June the appointment of Park Sung-jun as the new CEO, who will also continue to serve as the head of the New Game Development Group after taking office in August.
* This article has been translated by AI.
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