SK Intellix is collaborating with the Seoul Design Foundation to establish a smart design environment at Dongdaemun Design Plaza (DDP) using artificial intelligence (AI) technology.
On July 10, SK Intellix announced that it has signed a memorandum of understanding (MOU) with the Seoul Design Foundation to promote the development of Seoul's design industry and create a smart design environment at DDP.
The signing ceremony was attended by An Moo-in, CEO of SK Intellix, and Cha Kang-hee, CEO of the Seoul Design Foundation, along with key representatives from both organizations.
The two parties agreed to engage in various collaborations to create future-oriented value in the design industry and build an innovative smart environment centered around DDP.
As part of this agreement, SK Intellix will introduce its wellness robot, Namux, to DDP. Powered by agentic AI technology, Namux will offer services such as autonomous air solutions and vital sign checks to enhance the visitor experience.
Both organizations plan to link their respective design business content and conduct joint online and offline marketing to boost Seoul's design competitiveness and foster an industrial ecosystem that integrates advanced AI technology.
An Moo-in, CEO of SK Intellix, stated, "I expect the wellness robot Namux to create synergy with DDP, a symbolic landmark of Seoul. We will strive to become a company that enriches our customers' daily lives."
* This article has been translated by AI.
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