Woori Bank is collaborating with popular YouTuber MimiMinu to enhance youth financial education. The initiative aims to engage students by simplifying complex financial concepts through entertainment content and mock investment games.
On July 20, Woori Bank announced the release of YouTube entertainment content created in partnership with MimiMinu to promote the Financial Supervisory Service's 'One Company, One School Financial Education' program.
The 'One Company, One School Financial Education' program pairs financial institutions with schools across the country to provide students with financial knowledge. Since 2015, Woori Bank has been developing age-appropriate financial education content and conducting classes in schools.
In the video, MimiMinu transforms into a high school student and attends financial classes with students. The content also features her participation in a financial musical, allowing students to learn financial concepts in a fun and engaging way.
Reflecting the growing interest in investment among youth, the program includes investment education. Students participate in a mock investment game that simplifies complex concepts such as profit, risk, and investment judgment.
A Woori Bank representative stated, "We collaborated with a popular creator to make financial education more accessible to youth. We will continue to support education that helps students develop sound financial habits and investment perspectives."
* This article has been translated by AI.
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