Hyosung Group has pledged to leap into a new century based on organizational culture innovation and a spirit of challenge as it celebrates its 60th anniversary.
The company held its 60th anniversary ceremony on October 29 at its headquarters in Mapo, Seoul, attended by Chairman Cho Hyun-joon and other executives and employees.
In his commemorative speech, Cho stated, "Hyosung means 'Morning Star,' a bright star that announces dawn in the darkness. Just as the Morning Star pierces through the darkness to herald a new morning, Hyosung must also remain steadfast and resilient, opening a new future without losing hope in the face of adversity."
He emphasized, "The perseverance and spirit of challenge that you have shown over the past 60 years, despite any difficulties, are the driving forces behind today's Hyosung. Let us move forward toward the new century with fierce commitment to our goals."
Cho identified 'fierce commitment to goals' as a key task for achieving new leaps amid crises. He pointed out the uncertainties in the global business environment, including massive national debt, fiscal deficits, prolonged wars, and the rise of protectionism, stating, "Our company cannot be free from these crises either."
Accordingly, he called for fundamental changes in work methods and organizational culture. Specifically, he proposed three principles: 'Tenacious Hyosung' that perseveres until the end despite difficulties, 'Meticulous Hyosung' that considers all possibilities and executes flawlessly, and 'Trustworthy Hyosung' that customers can rely on for any task.
He stressed, "These three principles are not mere slogans but essential attitudes for Hyosung to survive, win in competition, and open a new century."
Finally, he remarked, "If your dedication has preserved the past 60 years, the strength to shape the next 100 years depends on our determination to continue challenging ourselves and achieving our goals. Like a star that opens the dawn beyond darkness, let us all work together to create the future of 'Morning Star, Hyosung' for the new century."
Hyosung was founded in 1966 by Cho Hong-je, starting as Dongyang Nylon, and is celebrating its 60th anniversary this year. The company currently operates in key sectors such as power equipment, spandex, and financial automation solutions, with over 100 manufacturing and trading subsidiaries in more than 30 countries worldwide.
* This article has been translated by AI.
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