CU and GS25 Expand 24-Hour Convenience Store Delivery with Coupang Eats

Convenience store chains CU and GS25 are partnering with Coupang Eats to expand their 24-hour delivery services. This move comes as demand for late-night deliveries increases, prompting the convenience store sector to enhance its quick commerce capabilities.

According to industry sources, CU will begin offering 24-hour delivery through Coupang Eats starting May 19. Previously, CU provided delivery services from 6 AM to 3 AM the following day via platforms like Pocket CU and Coupang Eats.

With the extended hours, customers will now be able to order products from nearby CU stores during the previously unavailable hours of 3 AM to 6 AM.

The 24-hour delivery service will be available at stores already operating with Coupang Eats. The service will cover areas including Seoul, Incheon, Gyeonggi, Gwangju, Busan, and Daejeon, where Coupang Eats has partnered with stores for around-the-clock delivery. Customers in these regions can order from approximately 8,000 items, including lunch boxes, ramen, desserts, beverages, and daily necessities, without time restrictions through the CU tab in the Coupang Eats shopping menu.

GS25 will also launch its 24-hour delivery service through Coupang Eats on the same day, targeting around 1,000 stores in parts of Seoul, Gyeonggi, and six major metropolitan cities. GS25 plans to expand its service range to allow consumers to purchase necessary items during late-night and early morning hours.

The convenience store industry's shift to 24-hour delivery is driven by the rising demand for late-night services. CU's overall delivery sales growth rates were 142.8% in 2024, 65.4% in 2025, and 91.6% in the first four months of 2026. During the same period, late-night delivery sales from 10 PM to 3 AM outpaced overall delivery growth, with increases of 167.5%, 86.6%, and 120.0%, respectively.
 

GS25 has also been operating late-night delivery services until 3 AM at about 2,500 stores since November of last year, with late-night delivery sales at these locations increasing by 42.7% over the past six months. Shin Hak-dong, head of GS Retail's O4O (Online for Offline) business strategy team, stated, "We expect that expanding the 24-hour delivery service will provide greater convenience for customers and additional revenue opportunities for franchisees."

Meanwhile, demand for quick commerce is expected to continue growing. Global market research firm Statista predicts that South Korea's quick commerce market will reach 5.9 trillion won by 2030.