Naver's stock has continued to rise sharply as expectations grow for collaboration in artificial intelligence (AI) with Jensen Huang, CEO of Nvidia, who is expected to visit South Korea this week.
According to the Korea Exchange, as of 10:23 a.m. on June 1, Naver shares were trading at 260,500 won, up 26,500 won (11.32%) from the previous day. The stock opened at 247,500 won and briefly reached 262,000 won in early trading.
Industry sources indicate that Huang will discuss AI collaboration with major domestic IT companies, including Naver, during his visit.
Previously, Huang gained attention for a meeting with Lee Jae-yong, chairman of Samsung Electronics, and Chung Eui-sun, chairman of Hyundai Motor Group, at a chicken restaurant during the APEC CEO Summit in Gyeongju last October.
Analysts have also positively assessed Naver's potential for expanding its AI business.
Lee Seung-hoon, a researcher at IBK Investment & Securities, stated in a report that "Naver is fully launching its 'AI Tab' service, which explores users' complex search intentions and contexts in real-time conversational formats," maintaining a target price of 320,000 won and a 'buy' recommendation.
He added, "The 'AI Briefing' service, which summarizes the core of search queries to provide users with optimal information, has become a key engine for maximizing conversion rates within the search ecosystem," and noted that Naver is intensifying synergies with its next-generation advertising platform, 'ADVoost,' to enhance targeting efficiency for advertisers.
Furthermore, he highlighted that Naver's self-developed large language model, HyperClovaX, holds a significant advantage in the amount of Korean data learned compared to global big tech competitors. He stated that Naver is entering a phase of realizing sales from tailored AI infrastructure solutions for the domestic B2B enterprise market, particularly in public, finance, and manufacturing sectors.
* This article has been translated by AI.
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