On June 2, Buhyung Group announced that it signed a memorandum of understanding (MOU) with the Military Manpower Administration at its headquarters in Jung-gu, Seoul, to offer preferential treatment for military families.
The signing ceremony was attended by over ten officials, including Lee Joong-geun, Chairman of Buhyung Group, and Hong So-young, Commissioner of the Military Manpower Administration. The agreement aims to honor military families who have fulfilled their service obligations and to foster a culture of pride in military service.
Under the agreement, military families with three generations of active service will receive discounts at six Buhyung Group recreational facilities across the country, including Muju Deogyusan Resort, Taebaek O2 Resort, Jeju Buhyung Hotel & Resort, Jeju Buhyung Country Club, Jeju The Classic Country Club, and Suncheon Buhyung Country Club.
During the signing ceremony, Chairman Lee stated, "We initiated this agreement with the Military Manpower Administration to express our respect and gratitude to military families who have dedicated themselves to serving the nation across generations. I hope the culture of honoring military service spreads widely throughout society, and we will continue to collaborate with the Military Manpower Administration in the future."
Since 2004, the Military Manpower Administration has been promoting the 'Military Family Honor Project' to enhance pride in military service and to spread respect and gratitude for military families. A military family is defined as one where all three generations have completed their active service diligently.
Additionally, Buhyung Group has consistently engaged in social contribution activities in the field of national defense and veterans' affairs. For 27 years, it has provided care packages to military personnel and, in 2023, donated 10 billion won to the Air Force Sky Love Scholarship Foundation to support the families of deceased Air Force pilots.
The company also supports various national defense activities, including sponsoring the Ministry of Veterans Affairs' 'Heroes in Uniform' project, donating to the Korean War Foundation, improving facilities for remote military units, and participating in the 'One Company, One Barracks' campaign. Buhyung Group has reported a cumulative total of over 1.22 trillion won in social contributions to date.
In addition to its veterans' activities, Buhyung Group has contributed to national housing stability by providing 230,000 rental units out of approximately 300,000 homes nationwide. The company has also attracted attention for its bold childbirth incentive policy, offering 100 million won for each employee's child to address the country's low birth rate issue.
* This article has been translated by AI.
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