From June 11 to 13, SK Group will host the "2026 New Icheon Forum" at the SKMS Research Institute in Icheon, focusing on the theme "Disruptive Innovation Brought by AI: A Major Shift to AX-Centric Management." Approximately 50 executives, including Chairman Choi Tae-won, Vice Chairman Choi Jae-won, and Chairman Choi Chang-won of the Supex Council, along with CEOs from major member companies, are expected to attend.
The New Icheon Forum combines the management strategy meetings, where SK executives have traditionally discussed group strategies, with the Icheon Forum, which centers on discussions among SK members. This marks the first time the two have been integrated.
Every June, SK Group's top executives convene for a management strategy meeting to assess the business environment and discuss survival and growth strategies. In August, the Icheon Forum is held, where SK members and domestic and international experts engage in focused discussions on global industry trends, innovative technologies, and future business directions.
This integration stems from a serious sense of crisis, recognizing that failing to keep pace with AI advancements jeopardizes future survival. The rapid pace of change in AI technology necessitates a more flexible response than the previous discussion structures allowed.
The goal is to enhance communication between executives and members, ensuring that discussions are swiftly reflected across the organization, thereby increasing the group's execution capabilities.
During the forum, SK executives and members will share the understanding that the current moment, as the AI era intensifies, represents a golden opportunity to accelerate the group's response speed. They plan to focus on discussing response strategies and execution roadmaps.
The forum will be structured so that on the first day, executives will engage in intensive discussions to lay the groundwork for AI-related topics. On the second day, members will voice their honest opinions on AX, continuing the discussions. The final day will see executives consolidate the insights from two days of rigorous discussions to finalize plans for accelerating AX.
On the first day, executives will share the AX goals and roadmaps of major member companies and discuss ways to secure the execution power for AI innovation through a CEO panel discussion. They will also broadly communicate the necessity and direction of AX tailored to each company's situation.
On June 12, discussions led by members will take place. They will share the changes they perceive in the AI era in connection with the executives' discussions and brainstorm solutions to challenges faced during the AX process, as well as ways to enhance organizational operations.
On the final day, June 13, SK executives will share the AX initiatives discussed by each company and reaffirm the group's commitment to accelerating AX.
Industry observers believe this year's forum will serve as a platform to gauge SK Group's future blueprint beyond mere discussions. Previously, SK Group has been expanding AI investments and restructuring its business while repeatedly emphasizing AI as a key pillar for future growth, urging all affiliates to enhance their AI utilization.
An SK official stated, "This year's forum will be a broad discussion on AX strategies to lead the AI era. We will accelerate the transition to AX-centric management based on consensus among our members."
* This article has been translated by AI.
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