Kakao Entertainment is integrating accounts from the music platform Melon and the K-culture fan platform BeRise, enhancing services for K-pop fans.
On September 29, Kakao Entertainment announced the start of account integration between Melon and BeRise.
Melon is a music platform that connects artists and fans through music listening, while BeRise serves as a fan platform for global enthusiasts of K-culture, including K-pop, dramas, variety shows, and sports. The two companies plan to provide a seamless user experience that connects music listening with fan activities.
Once the account integration is complete, music streaming and download records accumulated on Melon will be linked to BeRise. Fans will be able to verify their activity history without undergoing separate authentication processes when participating in music broadcasts or fan events.
Additionally, information on official artist schedules, news, and merchandise purchases provided by BeRise will be accessible through Melon accounts. The official fan club verification information from BeRise will also be linked to Melon Ticket, facilitating early ticket purchases for fan club members.
To celebrate the account integration, Kakao Entertainment is hosting an event until November 4. Fans can participate by applying for account integration on the Melon event page and clicking the 'Enter Event' button.
Prizes will be awarded through a lottery, including 50 invitations to MMA2026, one MacBook Pro 14, one LG Xboom, five second-generation AirPods Pro, and 100 vouchers worth 20,000 won for Baedal Minjok.
Kakao Entertainment stated, 'The integration of Melon and BeRise is a starting point for connecting various experiences for fans enjoying K-pop.' They added, 'We will continue to plan diverse fan-centered services and enhance the platform to ensure that fans worldwide can enjoy K-pop and K-culture conveniently.'
* This article has been translated by AI.
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