Hyundai Mobis has won three global content awards for its documentary showcasing research and development efforts.
The company announced on October 7 that its documentary titled 'Why Fight Cold?' which captures the daily lives of researchers developing new technologies at a winter testing facility in Sweden, has received accolades at major global content awards, including the Cannes Corporate Media & TV Awards.
The approximately 20-minute video features researchers working on key chassis technologies for future mobility, such as electronic braking systems (EMB), rear-wheel steering systems (RWS), and air suspension.
Set against the backdrop of Sweden's winter testing facility, where temperatures can drop to minus 40 degrees Celsius, the documentary illustrates the challenges faced by researchers as they repeatedly validate and enhance the technologies.
The film was a finalist in the automotive category at the Cannes Corporate Media & TV Awards, marking its second consecutive year as a nominee. Additionally, it won a silver award at the North American Telly Awards in May and received two grand prizes at the Muse Creative Awards in the documentary and automotive categories.
Hyundai Mobis aims to go beyond merely introducing specialized automotive technologies by creating content that showcases the research and development process and the experiences of its team members, making it easier for the general public to understand the technology.
In South Korea, the documentary also won the top award in the YouTube category at the 2026 Social Eye Awards and the grand prize in the media and entertainment category at the ICT Awards Korea.
Meanwhile, Hyundai Mobis continues to present various content, including videos and newsletters, through its brand media site, Mobis Live.
* This article has been translated by AI.
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