Convenience store Seven-Eleven is bringing the popular Japanese dessert 'Toraku Cream Brulee Pudding' to Korea for exclusive sale.
Korea Seven, which operates Seven-Eleven, announced on the 27th that it will directly import and exclusively sell the 'Toraku Cream Brulee Pudding,' a new pudding product from Toraku. This dessert is designed to be enjoyed by sprinkling caramel topping and brown sugar powder on the pudding's surface before consumption.
Seven-Eleven is leveraging partnerships with local manufacturers and the global Seven-Eleven network to introduce Japanese desserts to the Korean market.
As of August this year, the Japanese desserts sourced directly by Seven-Eleven in Korea include four varieties: Ohayo Jersey Milk Pudding, Fresh Choco Pie, Toraku Royal Custard Pudding, and Ohayo Brulee Milk.
According to Yonhap News, Seven-Eleven has introduced over 260 globally sourced products in the past three years, achieving cumulative sales of 20 million units. Notably, the 'Jersey Milk Pudding' has sold over 2.8 million units since its debut in Korea in 2024, making it the best-selling item among globally sourced products.
During this period, sales in the dessert category at Seven-Eleven increased by 67% compared to the same period last year.
A Seven-Eleven representative stated, "We planned this product exclusively to deliver high-quality desserts verified in Japan to Korean consumers fresh from the source."
* This article has been translated by AI.
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