Jensen Huang Joins Tsinghua University Advisory Board Led by Tim Cook Jensen Huang, CEO of NVIDIA, is set to join the advisory board of Tsinghua University, which is chaired by Apple CEO Tim Cook. Huang is intensifying efforts to penetrate the Chinese artificial intelligence (AI) chip market through this advisory role. The Financial Times reported on May 28, citing multiple sources, that Huang accepted an invitation to join the advisory board of Tsinghua University's School of Economics and Management (SEM) after accompanying President Donald Trump on his r May 28, 2026

NC Hits New 52-Week High Amid Defense AI Development News NC reached a new 52-week high during trading on news of its participation in an artificial intelligence (AI) defense project. This development, coupled with positive earnings forecasts from analysts, has improved investor sentiment. According to the Korea Exchange, as of 2:27 PM, NC's stock was trading at 280,000 won, up 2,500 won (0.09%) from the previous trading day. The stock opened at 276,000 won and surged to 297,000 won at one point, marking a new 52-week high. However, some profit- May 28, 2026

Early Voting Raises Challenges for Exit Poll Predictions in June 3 Elections As early voting for the 9th nationwide local elections takes place from May 29 to 30, attention is turning to the challenges of predicting election outcomes. A higher early voting turnout increases the variables affecting exit poll results announced on election day. Exit polls are conducted by asking voters who they chose after they cast their ballots. The challenge arises from early voters, who do not participate in the exit polls conducted on election day. Therefore, early voters are no May 28, 2026

Naver Distinguishes Itself in AI Search and Shopping Against Google "Google pays 80 billion won annually to use content from the U.S. community Reddit. The era where content is a weapon will continue, and companies with high-quality data will survive in the generative AI competition," said Kim Kwang-hyun, Naver's Chief Data and Content Officer (CDO). He emphasized that Naver's 27 years of accumulated search technology and data-content ecosystem will be key competitive advantages in the AI era. The content assets built on Naver's platforms, such as Knowledg May 28, 2026

BHC Opens First Food Court Location at H Mart in San Francisco Dining Brands Group announced on May 27 that BHC has opened a new store in the food court of H Mart in San Francisco. This marks BHC's first location in the San Francisco area and the company's first food court-style store in the United States. H Mart is an Asian supermarket chain operating over 100 stores across the U.S., serving as a key distribution channel for K-food among both the local Korean community and American consumers. The new store occupies approximately 12.5 pyeong (about May 28, 2026

39% of South Koreans Have Used ChatGPT as AI Adoption Grows A recent survey found that 39% of South Koreans have used generative artificial intelligence (AI) tools like ChatGPT. This marks a continuous increase in usage over the past three years, alongside growing concerns about the potential for misinformation and criminal misuse. The Broadcasting and Media Commission and the Korea Institute for Information and Communications Technology Promotion released the findings of the "2025 Intelligent Information Society User Panel Survey" on May 28. Acc May 28, 2026

CJ OnStyle Accelerates AI Commerce, Customer Engagement Quadruples with ChatGPT CJ OnStyle is rapidly transitioning to AI-driven commerce, utilizing platforms like ChatGPT. The company reported on May 28 that from May 1 to 25, traffic to its app and website via conversational AI platforms such as ChatGPT and Gemini increased more than fourfold compared to the same period last January. Earlier, on May 15, CJ OnStyle launched a dedicated app within ChatGPT, allowing customers to search for products and check broadcast information before being directed to the offi May 28, 2026

Controversy Arises Over 'I Am SOLO' Cast Dinner Without Kyung-soo and Soon-ja A controversy has erupted after the official account of a restaurant franchise posted a photo of the cast from the 31st season of ENA and SBS Plus's 'I Am SOLO' during a dinner gathering, accompanied by an inappropriate caption. On May 28, various online communities shared a post from the restaurant's official account featuring a photo of the 'I Am SOLO' 31st season cast dining together after a live broadcast. Notably, the photo did not include Kyung-soo and Soon-ja. The controversy st May 28, 2026

Jeong Yu-ra Appeals for Help Amid Mother's Health Crisis Jeong Yu-ra, the daughter of Choi Soon-sil, who is currently imprisoned on fraud charges amounting to tens of millions of won, has spoken out about her mother's serious health condition. On May 28, Jeong posted on her Facebook, stating, "(My mother) has weakened during her ten years of imprisonment and is suffering from Cushing's syndrome and sepsis. The doctor said it would not be surprising if she were to experience 'lower limb paralysis' tomorrow." She added, "I applied for a stay o May 28, 2026

One Year into Lee Jae-myung's Administration: South Korean Film Industry Sees Increased Support but Faces Ongoing Challenges One year into Lee Jae-myung's administration, the South Korean film industry is experiencing both signs of recovery and structural challenges. Successful films such as "The King’s Affection," "Salmon," and "Goonch" have emerged, while titles like "Hope" and "Goonch" were invited to the Cannes Film Festival, reaffirming the presence of Korean cinema. However, issues such as the holdback controversy, a decrease in the number of productions, and a lack of trust in the Film Promotion Committee remai May 28, 2026