Samsung Electronics Service announced on June 24 that it has been awarded the top honor in the home appliance customer support category at the 2026 National Service Awards, marking its second consecutive year of receiving the highest industry recognition.
The National Service Awards is a prestigious evaluation system aimed at identifying leading companies in customer satisfaction and contributing to the development of the domestic service industry. Winners are selected through assessments conducted by a committee composed of industry experts and academic evaluators.
Samsung Electronics Service received high marks for its service value and customer satisfaction, securing its position as the top company in the home appliance support category for the second year in a row.
The introduction of differentiated services tailored to changing customer demands has garnered positive feedback. With a growing number of customers interested in home appliance subscriptions, Samsung Electronics Service launched the 'Blue Pass' service, which offers features such as AI pre-care notifications and additional services for personalized management.
Additionally, the company supports the 'Samsung Care Plus for Home Appliances/TV' service, ensuring that customers can always use their Samsung appliances at optimal performance and condition.
Customers seeking appliance maintenance can conveniently access a range of care services, including comprehensive product inspections, filter replacements, and professional cleaning.
Lee Cheol-koo, Vice President and Head of Customer Service Support at Samsung Electronics Service, expressed gratitude to customers for their support in achieving the National Service Award for two consecutive years, stating, "We sincerely thank our customers for their continued support, and we will continue to innovate our services to provide differentiated experiences."
* This article has been translated by AI.
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