Purchases of Industrial Robots on Alibaba.com Surge 300% as Korean Companies Expand Smart Manufacturing Sourcing

by Cho Jae Hyung Posted : August 13, 2026, 14:12Updated : August 13, 2026, 14:12
Korean companies are broadening their online overseas procurement from finished products to industrial equipment and components.
 
According to July B2B (business-to-business) purchasing data from Alibaba.com, purchases of industrial robots surged over 300% compared to the previous year, with significant growth also seen in electrical equipment and electronic components used in production sites.
 
On July 13, Alibaba.com reported that during last month's major promotional period, the top 10 purchasing categories for Korean buyers included packaging & printing, industrial machinery, electronic components & accessories & communications, electrical equipment & supplies, and commercial equipment & machinery.
 
Purchases of electrical equipment & supplies, which provide or distribute power to production facilities, increased by 50% year-on-year. Electronic components & accessories & communications items, utilized in smart equipment, also saw an increase of over 30%.
 
Outside the top 10 categories, the growth in automation and supply chain-related items was even more pronounced. Materials used for storage, transportation, and shipping rose by over 100% compared to the previous year. Purchases of power transmission devices and measuring instruments used for quality control and inspection during production processes also increased.
 
The most significant growth was observed in industrial robots. Although the overall purchase volume remains relatively small, it increased by more than 300% compared to the same period last year. Alibaba.com noted that the simultaneous rise in purchases of industrial machinery, electrical equipment, and components indicates a growing demand for automation-related procurement among companies.
 
There was also a notable increase in purchases of beauty devices. Equipment used in dermatology, aesthetics, and beauty salons rose by nearly 150% year-on-year.
 
As summer vacations and back-to-school preparations coincided, consumer goods purchases also increased. Among the top 10 purchasing categories, gifts & crafts saw growth, and there was an expansion in office & stationery items, including notebooks and writing pads. Footwear & accessories also rose due to summer outings and outdoor demand.
 
Alibaba.com is a B2B platform that allows business buyers to compare suppliers and products from various countries online and obtain quotes. It offers logistics, customs, and payment services, as well as AI-based product recommendations and supplier discovery features.
 
A representative from Alibaba.com stated, "The July purchasing data shows that Korean companies' global B2B sourcing is expanding beyond finished products to include industrial equipment, components, automation, and logistics—areas essential for actual production and business operations."
 
They added, "Alibaba.com will continue to enhance the digital sourcing environment to enable small and medium-sized enterprises to connect efficiently with global suppliers and flexibly procure the products they need."
 




* This article has been translated by AI.