by Seo Hye SeungPosted : October 14, 2026, 13:41Updated : October 14, 2026, 13:41
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Source: Counterpoint Research published Oct. 12, 2026. Compiled and edited by AJP. Graphics: Claude
For Samsung Electronics, the third quarter of 2026 showed that it can grow its lead while selling fewer phones. Its shipments fell 3% in a market that shrank 20%, and its share rose to 23%, the biggest gain among major brands. Strong early demand for the Galaxy Z Fold8 and steady component supply for its mid-range A series helped it gain ground as some Chinese rivals retreated from emerging markets.
